What is a self-funded health plan

July 20, 2026

Chris Porter

At the head of the agency, Chris holds a Master of Business Administration and has earned top-tier recognition from several insurance carrier partners.

Self Funded Health Insurance For Small Business Owners in Kansas City

Running a business in the heart of Kansas City takes a certain kind of grit. Whether you are running a creative agency in the Crossroads Arts District or a tech startup in West Bottoms, your team is your greatest asset. Keeping them healthy is your priority number one, but the rising tide of healthcare costs can make the traditional fully insured model feel like a losing battle.

At Benefits Made Great, we believe that local business owners deserve a health plan that actually works for their bottom line, not just the insurance carrier’s. If you have been looking for more transparency and control over your benefit dollars, you may have heard of self-funding.

In this guide, we will break down exactly what these plans are, how they compare to traditional coverage, and whether making the switch is the right move for your KC business.

What is a Self-Funded Health Plan?

With a traditional plan, you pay a set premium to an insurance company. In exchange, they take on the risk of paying for your employees’ medical bills.

In a self-funded arrangement, your business (that’s you), takes on that responsibility. Instead of paying a fixed premium to a carrier, you set aside money to cover your employees' medical claims as they come in.

Because you are directly funding these costs, you stop paying for the insurance carrier’s profit margins, state taxes, and the extra risk fees that often make traditional plans so expensive.

What are the Benefits of Self-Funded Health Plans?

Transitioning to self-funded health insurance for small business owners often comes down to one word: control. When you are fully insured, you are essentially renting your health plan. When you self-fund, you own the process.

    • Cost Savings: If your employees have a healthy year, you keep the money that would have otherwise gone into the insurance company’s pocket.
    • Data Transparency: With a fully insured plan, you rarely see where your money goes. With self-funding, you get access to your team's claims data. This lets you see if your staff is struggling with long-term health issues or visiting the ER for minor concerns. Once you have that data, you can offer wellness programs that actually help your team stay healthy.
    • Plan Customization: You are not stuck with the rigid, off-the-shelf plans that the big national carriers push. You can tailor your benefits to match the actual needs of your KC-based workforce.

Fully Insured vs. Self-Funded Plans

Many business owners find themselves asking, "what is the difference between a self funded health plan and a fully insured health plan?" Understanding this is the first step toward making informed decisions for your company.

Feature Fully Insured Plan Self-Funded Plan
Payment Structure Set premium per employee. Admin fees, stop-loss premiums, and a claim fund.
How Costs Are Set Based on the insurance carrier's risk projections and profit margins. Based on actual claims incurred.
Financial Outcomes The carrier keeps the surplus if utilization is low. You keep the savings if utilization is low.

How To Tell If A Self-Funded Health Plan Is Right For You

Self-funding is not a magic wand, and it isn't the right fit for every single business in Kansas City. However, it is usually a great fit for growing businesses that have moved past the startup phase and have a relatively stable team.

You should consider this route if:

  1. You have a stable workforce: A team with a predictable health history is the perfect candidate for self-funding.
  2. You have cash flow: Because you are paying claims as they come in, you need the operational cash flow to handle the ebb and flow of monthly medical costs.
  3. You want to be proactive: If you want to help your team stay healthy through wellness programs and get the right care, self-funding gives you the data to make those changes happen.

How to Transition from Fully Insured to Self-Funding

Moving from a traditional model to self-funding is a transition that requires a steady hand. You do not just switch plans, but you have to put the right pieces in place. Here is how you can get started:

Step 1: Partner with an Expert Broker

The first step is to work with an experienced broker. They can help you design a plan that matches your goals and guide you through the process.

Step 2: Hire a Third-Party Administrator (TPA)

You will need a TPA to handle the daily paperwork. They do the heavy lifting of paying the medical bills, managing member IDs, and answering customer service calls for your team.

Step 3: Secure Stop-Loss Insurance

This is a safety net that protects your business from massive claims. If an employee has a major, unexpected health event, this insurance kicks in to cover the costs above a certain amount, shielding your company from financial shock.

Step 4: Follow the Rules

There are federal laws you have to follow, like ERISA, HIPAA, and COBRA. While this adds a bit of paperwork, it is a manageable part of the process.

Step 5: Help Your Team Understand

Your employees need to know how their new health plan works. Putting together simple guides to explain the changes helps everyone feel confident and supported when the new plan starts.

At Benefits Made Great, we act as your partner through every one of these steps. We help you design the plan, and manage the details. We also keep a close eye on legal requirements and provide ongoing claims support. If your team has questions or needs help understanding their benefits, we are here to handle those calls, so you can stay focused on running your business.

Ready for a Self-Funded Health Plan?

Whether you are ready to make the jump to self-funding or just want a better understanding of your current options, our team is here to help. If you are ready to take control of your healthcare spending and design a plan that truly serves your employees and your bottom line, visit Benefits Made Great today to schedule a call.

Let’s build something better together!

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Frequently Asked Questions

Is self funded insurance risky?

While any business decision involves some level of risk, self-funded plans are designed to be predictable. We manage your financial risk through stop-loss insurance, which acts as a safety net to cap your company’s costs for high-cost claims, ensuring you aren't exposed to unpredictable, massive expenses.

Can a small business with under 50 employees self-fund?

Yes, it is possible for smaller businesses to self-fund, though it often requires level-funding. This is a hybrid model where you pay a level monthly amount that acts like a premium but allows for a potential refund at the end of the year if claims are lower than expected.

Do I need a broker to help with this?

Understanding TPAs, stop-loss carriers, and plan building is complex. A good broker acts as your partner, ensuring that your plan is set up correctly and actually delivers the savings you are looking for.

What happens if we have a bad claims year?

If your team happens to have a higher-than-average usage of medical services, your stop-loss insurance acts as your safety net. It covers the costs exceeding your predetermined limits, protecting your business budget from the unexpected.

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